Amazon Launches TikTok-Style Feed in Push to Accelerate Social Shopping

Ofcom will investigate the world’s biggest tech companies to ensure their dominance in areas such as cloud computing, messaging and smart devices works for the people and businesses of Britain, the communications regulator has said. The cloud services investigation, which will take priority out of the three issues, will look at Amazon, Microsoft and Google. Between them, these “hyperscalers” control more than four-fifths of the UK’s cloud computing market, about half of which is made up by Amazon. Over the coming year, the regulator will begin investigating a wider range of digital services. WhatsApp, FaceTime and Zoom will come under the lens, with Ofcom looking at how their market power is affecting traditional calling and messaging, and whether the lack of interoperability “raises potential concerns”.

By:  Wall Street Journal

December 8, 2022

Amazon AMZN -8.43%decrease; red down pointing triangle.com Inc. is rolling out a TikTok-like feature in its app that will allow customers to buy products from a customized feed of photos and videos.

Amazon launched the feature Thursday for select customers and plans to make it available across the U.S. in the coming months, the company told The Wall Street Journal. The portal, which the company named Inspire, will show users a continuous feed of photos and videos featuring products that customers can purchase through the app. The Journal in August reported that Amazon was testing Inspire with a small number of employees.