By: Sahar Nazir
August 28, 2019
Primark is set to train 160,000 cotton farmers in China, India and Pakistan to teach them environmentally-friendly farming practices in a move to further its sustainability methods.
The value fashion retailer is running the scheme, which is due for completion in 2022, as part of its sustainable cotton programme, The Guardian reported.
The sustainable cotton is currently being used in women’s pyjamas, a range of denim, towels and bedding, and is expected to be used in menswear and t-shirts next.
The announcement will lead to a five-fold increase in the number of farmers enrolled in the programme, in partnership with Cotton Connect and the Self Employed Women’s Association trade union.